Do you want to create online courses but don't know where to start? You're in luck. This blog post will walk you through the process of creating online courses from scratch. It will cover everything from finding a topic to recording your videos. By following these steps, you will be able to create high-quality online courses that your students will love.
Leverage course creation toolsOne of the primary things you'll need to create an online course is a tool to help you build it. Thankfully, there are many different tools out there that can make the process much easier. In this case, you can decide between Thinkific vs. Teachable. If you're looking for a comprehensive solution, consider using these platforms, which will allow you to create and manage your courses without having to deal with any technical headaches. Thinkific is a great option for those who want to create online courses that are easy-to-use and customizable. This platform has been around since 2014, so it's not new. However, they have recently updated their interface to make things even easier. You can choose between free or paid features depending on your needs.
Teachable is another great option for those looking to create online courses. It's a bit more expensive than Thinkific, but it does offer more features. Plus, they have been in business since 2010 and have a lot of experience when it comes to creating online courses. Both of these platforms are great options, so you can't go wrong with either one. However, if you plan on using either platform to create your online courses, you must understand how they work and what each one offers before making a final decision.
Consider the audienceThe first thing to consider when creating an online course is who your target audience will be. This can help narrow down the topic of your course as well as the format it will take. For example, if you're targeting business professionals, your course might be focused on teaching them specific skills they can use in the workplace. However, if you're targeting stay-at-home parents, your course might be more general and cover a variety of topics related to parenting.
Once you've determined your target audience, it's time to decide on a format for your online course. There are several different formats you can choose from such as video lessons, downloadable PDFs or ebooks, audio courses, and even live webinars. Each one has its pros and cons. For example, video lessons tend to be more engaging than written content because they allow students to see and hear the instructor. However, they can also be more time-consuming to produce. On the other hand, downloadable PDFs are easy for students to access and can be read on any device. However, they may not be as engaging as video or audio courses.
Record videosIf you choose to create video lessons for your online course, it's important to remember that you don't need to be a professional videographer. Many instructors simply use their smartphones to record their lessons. However, there are a few things you can do to make sure your videos look and sound great. First, make sure you're in a quiet space with good lighting. Also, try holding it horizontally so the video doesn't appear distorted when viewed on other devices such as computers and tablets. You may also want to invest in an external microphone for better sound quality. If possible, have someone else stand behind the camera and record you while teaching or talking. This will help keep the focus on you and make your lessons more engaging.
Create a landing pageYour online course won't sell itself, so it's important to create a landing page that promotes it. This page should include some basic information about your course such as the topic, how long it is, what format it takes, and who it's for. You'll also want to include a call-to-action (CTA) button. This is typically a "Buy Now" or "Add To Cart" option that allows customers to purchase your course after reading through the information on this page. If possible, use an email marketing platform to collect customer data and send them follow-up emails about your course. This type of automated marketing can help sell more courses and increase profits over time.
As you can see, there are a lot of factors to consider when creating an online course. But by following the steps in this blog post, you'll be well on your way to creating a course that is perfect for your target audience.