5 Ways Smart Technologies Help Increase Hotel Revenue
Rob Turner

In today’s day and age, smart technologies are deeply embedded in our lives. In fact, we think it’s safe to say that our lives during COVID-19 times would’ve been much more difficult without the help of technology.

Advanced technologies are behind widespread communication possibilities but also help push forward scientific discoveries that promote innovation and keep the world spinning. Plus, technology is already involved in a wide range of industries allowing businesses to focus more on customers while also keeping costs down.

The hospitality industry is a great example of how smart technologies can boost customer experience and, in turn, boost revenue. In fact, hoteliers are among the early adopters of smart technologies. From comfy sheets and high-end mattresses to the full-on smart house experience, big hotels are the first to vouch for the power of technology.

Here are the top five smart technologies that can help boost hotel revenue by providing customers with a next-level experience.

  1. Smart Management Software

  2. Hotel management is not an easy feat for a human being, regardless of how organized you are. In fact, even when you have an entire team running the hotel, there’s always room for mistakes that may have disastrous consequences for the hotel’s revenue.

    Luckily, nowadays you have the chance to use advanced hotel sales software to keep everything in check. This way, the risk of overbooking or overlapping two events in the same conference room is minimal. Plus, you are always up to date on current projects, resources, and more.

  3. Internet of Things (IoT)

  4. Voice command and smart controls equipped with sensors are no longer a novelty for today’s online users. However, it is impressive to find high-tech hotel rooms where you can feel at home.

    Smart devices allow occupants to use their personal streaming accounts while other IoT devices (like the thermostat or the AC) can be set with voice commands or even remotely. Furthermore, the same technology allows hoteliers to keep track of energy, water, and lighting consumption. Also, due to smart sensors, housekeeping staff can identify the best time intervals for cleaning.

  5. Predictive Maintenance

  6. Everyone who works in hotel management and/or maintenance can tell you horror stories about a burst pipe or clogged drain that produced thousands of dollars in damage (or more). Plus, this sort of event tends to happen when the hotel is at full occupancy, which also attracts a slew of negative reviews from customers.

    Due to smart technologies and advanced sensors, hotels can now run predictive maintenance analyses that identify wasteful and hazardous trends. This way, the maintenance team will know when a piece of equipment is in danger of breaking down before it has a chance to produce damages. As a result, hoteliers get to save money and avoid disturbing their customers.

  7. Smart Parking

  8. Parking is a huge problem in big cities and hotels that offer this service are on-demand. Still, it is an extra task that requires management and maintenance, which tends to increase the overall costs.
    Smart technologies help with this aspect as well, since guests can use apps to reserve a spot that will be assigned to them upon arrival.
  9. Smart Keys

  10. Who hasn’t had at least one bad experience with a hotel room key? Plus, hotels invest heavily in these keys (maintenance as well). However, smart technologies helped solve this problem as well and now guests can unlock their room using their phones (with the help of an app). This practice also helps reduce plastic usage and keeps costs down for hotels.

    Wrap Up

    In summary, smart technologies help hotels keep costs down in various ways. Also, advanced software solutions (like digital HR) are useful with organization and maintenance. Overall, the hospitality industry and the experience it can provide have improved due to smart tech.