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How to Hire So You Don’t Have to Fire

10:00 am - 10:45 am

Carolyn Betts Fleming
Founder & CEO at Betts Recruiting

Carolyn Betts Fleming is the CEO of Betts Recruiting, which she started in 2009 and has now grown to five offices across the country. With over 15 years of experience, and having collected tons of data from successfully working with thousands of people and companies, Carolyn is an expert in both hiring and scaling businesses of all sizes. She is a former officer for the Young Presidents Organization (YPO), serves on the board for BUILD.org, and is an advisor and investor in numerous tech companies and a women’s fitness apparel business. In 2019, she supervised Betts Recruiting’s rollout of Betts Connect, an online platform matching talented professionals to top companies. Carolyn holds a Bachelor’s degree in Journalism and Mass Communications from the University of North Carolina at Chapel Hill and is an alumna of Harvard Business School.

Course Description:

You can have a great product and some funding, but without a great team, you’re not going anywhere. Your first cohort of hires is one of the most important things to get right as a founder. However, in an economy with around 97% of employment, it’s not easy. This session will combine expert insight and real-life case studies to show you how to hire the right people to fuel your company’s growth.

Attendees will leave this session with a better understanding of how to:


  • Learn how to turn one hire into five by leveraging a candidate’s pre-existing professional network

  • Understand the importance, in a SaaS industry dependent on repeat business, of hiring across the sales cycle instead of focusing on pre-sale reps

  • Anticipate the growing pains a company experiences when rapidly scaling, and develop a plan ahead of time to address them