Roi sendgrid 09 %281%29

Building your Minimum Viable Community

10:10 am - 10:25 am

Chiara Massironi
Senior Community Development Manager, EMEA at Twilio SendGrid

As the Manager of Community Development for EMEA, Chiara focuses on building relationships with startups and accelerators, and empowering entrepreneurs to grow their businesses. Her experience ranges from building communities amongst technical and non-technical audiences, building partnerships, scaling strategy from early to mid-stage startups, and email marketing strategy.

Course Description:

Whether you're building hardware for the EdTech space, or software for data scientists, it is likely that there are people out there interested in what you're doing. Learn how to position yourself as a thought-leader and start building a community of individuals who have a shared interest. Learn how they can help you grow your business, different ways of rewarding them for doing so, and the value of starting this early on in your business journey.

Attendees will leave this session with a better understanding of how to:

  • Identify the community specific to your business

  • Use the community canvas to define your strategy

  • Tie your community efforts to business goals